Design For Business

Showing Your Brand Personality Through Designs

In a world that’s oversaturated with services and products for consumers to choose from, you have to utilize every strategy to stand out from your competition. While big companies can spend millions of marketing dollars in defining and conveying their brand, smaller businesses and entrepreneurs often neglect this very important strategy. But how can you …

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Does Your Company Have “Professional” Designs?

The adjective “professional” is one often included in a job description when someone is looking to hire a designer. It’s used in phrases such as “I want my company logo to look more professional,” or “my marketing collateral doesn’t look professional, so I need to hire a designer.” If this descriptor is so commonly sought …

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