entrepreneur

Brand Voice … Essential Tool or Pointless Jargon?

This article is written by guest author, Jossie Morrison, owner and wordsmith behind The Brand Bulb.    What do you need to know about your brand voice?   I get really, really excited to hear clients tell me that they want their brand to have a really clear ‘voice.’ So I’ll answer this blog’s title …

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Does Your Company Have “Professional” Designs?

The adjective “professional” is one often included in a job description when someone is looking to hire a designer. It’s used in phrases such as “I want my company logo to look more professional,” or “my marketing collateral doesn’t look professional, so I need to hire a designer.” If this descriptor is so commonly sought …

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The Busy Person’s Guide to Reducing Stress

This article is a guest post, written by life and career coach, Julie Morris.  Living in our fast-paced, modern world can be extremely stressful, especially if you’re a business owner or busy professional. The constant hustle can make anyone feel run down and stressed. However, this stress is often counterproductive to our business and family …

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What Is Graphic Design? (And Why Should You Care)

Graphic Design: The Basics The top rule in communication is to define the terms. Talking is pointless if people have different meanings for what you’re talking about! From some outside source, you’ve landed on this site, and you might’ve picked up you that Creative Chameleon Studio is a graphic design agency. But there’s a possibility …

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