PARKER & HYDE

Lookbook & Price Sheet

Designer: Madison Carr

Creative Chameleon Studio was approached by Parker & Hyde to develop two collection books and pricing guides for their customers. Because their products are high-end, they wanted their marketing collateral to reflect that in style. The chosen layout was simple, clean, and emphasized the furniture while easily providing the necessary information. Using a condensed color palette of blue, grey, and black creates a sense of sophistication and emphasizes the brand of Parker & Hyde.

The illustrations for each product was important to the success of both the look book and the price sheet. By using a simple line style, the designs remained classic and clean, while still identifying the products.

Page layout for furniture catalog
Page layout for furniture catalog

“I didn’t really have much thought or input on how I wanted the book to look but that’s when Madison showed her true strengths. With minimal direction, she used her creativity and artistic abilities and provided me with 3 different amazing layouts. In addition to her speed and creativity, Madison also showed me a great deal of patience – especially when I wanted to make minor revisions or tweaks. If you’re looking for an honest, fast and creative graphic designer then Madison is your girl!” 

– ZACK McLARNON, owner of Parker & Hyde

To talk with Creative Chameleon Studio about your design needs, please visit the contact page.

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