INSIGHTS

True Colors Podcast: Madison Carr with Jacob Shultz

Present your school in a correct manner.

On this episode, we are joined by Jacob Shultz of Bolsta Education. He helps schools through the process of sorting out their enrollment marketing and delivering key assets all along the way. We discuss what are the foundational elements of an enrollment plan and how to asses & improve your parent experiences.

About The Guest:

Schools work with Jacob Sjultz when they need to improve the parent experience throughout their enrolment journey. (AKA: school marketing)

He believes a thriving school isn’t about what you teach. It’s about how families experience your school—from the first time they hear about you.

With a certification in experience strategy, Jacob brings a unique perspective to school marketing—combining human-centered design with actionable strategy.

About The Host:

Madison is a both-sides-of-the-brain kind of thinker. She’s always had a passion for making things look better and work better. It’s a knack she funneled first into design and then into brand strategy. Over hundreds of hours and numerous projects, Madison has been elbow-deep in strategic thinking for many brands, small and large.

She has refined her craft of branding design, and has years of experience in creating the kind of collateral that sends the right message to the right people. With care and quality, she’s handled a wide breadth of projects and brings a deep attention to detail and a creative problem-solving mind.

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