Podcast Episodes

Episode #26: Do Small Schools Need Websites? w/ Marc Hyde Increase your reach through web design. On this episode, I’m joined by Marc Hyde from Marc Hyde Creative. He has spent a decade in the marketing space and helps lead schools of all sizes through the terrain of a website build. We discuss his unique […]

Episode #25: How Strategy Unifies Your School Staf | RSS.com Use strategic thinking to unify and strengthen your brand. On this episode, I’m joined by Erick Collings from Model Laboratory School. Erick is the Director of Staff and we discuss what goes unifying a school team into propelling your brand forward. This episode is great

Ep. #24: Campus Chats w/ Mark Sherrod | RSS.com Amplify your school’s reach with personalized market research. On this episode, I’m joined by Mark Sherrod from Tree of Life Christian Schools. Mark is the Director of Strategic Growth and discusses the unique challenges and victories of managing the brand and marketing for a multi-campus private

Ep. #23: Campus Chats w/ Valley Christian Schools Amplify your school’s reach with personalized market research. On this episode, I’m joined by Ashley Trathen. We discuss  how her background aids her in the role of Director of Marketing, as well as the challenges and victories she’s seen during her time of developing the brand of

Episode #22: Why You Need Personalized Market Rese | RSS.com Amplify your school’s reach with personalized market research. On this episode, I’m joined Aubrey Bursch of Easy School Marketing. We discuss how personalized market research can help your school pinpoint the important data needed to make strategic marketing moves. She also explains how one-on-one parent

Episode #21: Refreshing Your School’s Website w/ D | RSS.com Recharge your school brand with an effective website. On this episode, I’m joined by Dale Seabury, a school consultant who has helped many schools improve their marketing efforts. We talk about how to know when it’s time to revaluate your site’s content, what the process

Episode #20: Igniting The Joy Of Education w/ Scott Barron Rejuvenate your school brand with joyful school leadership. On this episode, we’re joined by Scott Barron of School Growth. Scott helps support school leaders, guiding them through strategic alignment, leadership retreats, and professional development. We discussed the challenges of internal school alignment, why strategic services

Episode #19: Schools & The Rising Dangers of AI De | RSS.com Fortify your brand by being prepared. On this episode, we’re joined by Evan Harris from Pathos Consulting Group. Evan is a leading expert on the intersection of AI and education, helping schools navigate the changing landscape and assisting in shaping vital legislation. We

Episode #18: Campus Chats w/ Foundation Academy | RSS.com A school brand in action. On this episode, we dive into the marketing department of Foundation Academy in Winter Garden, Florida. I’m joined by Joseph Cioffi, the director of marketing and communications. We discuss his unique background, from being a Disney animator to shaping the brand

Episode #17: Principals and Effective School Leade | RSS.com Presenting your school in a correct, competitive, and compelling way. On this episode of True Colors, we’re joined by Mark Zockoll from Christian Principals Podcast. Mark helps shine light on the role of principals when it comes to reflecting your school’s true colors. He provides insight